I have worked with about 15 different SEO professionals throughout my career in Marketing. All of them – every single one – had their own ideas that they believed would “work” to increase my company’s rankings. Most of these ideas were very different. For example, one SEO that worked for me created location specific pages that were virtually identical – another developed thousands of links (most of them outside the US) back to my site. Each one had another “trick” up their sleeve. Some of these techniques worked better than others. Read More
